Brief Introduction to the Company
Grupo RV is the largest inspection company in Brazil and a leader in its segment, operating an extensive network of franchises with a national presence in all states and internationally in Portugal, focusing on property inspection services.
Scenario / Challenge
Grupo RV's challenge was to expand the growth of its franchises to regions that had not yet been explored and to boost the development of active franchises in the four main regions of Brazil: South, Southeast, Midwest and Northeast.
Resolution
To meet this challenge, specific campaigns were developed, including videos, landing pages and a strategic integration between marketing and sales, with the aim of increasing the reach and attracting new franchisees.
Results
The actions generated more than 7-digit revenues (millions of reais), with ROAS above 10.
